CAMP TOPRIDGE
BRAND IDENTITY • APPAREL • SPECIALTY PRODUCT DESIGN
SOFTWARE USED:
Adobe Photoshop
Adobe InDesign
Camp Topridge is an estate owned by Harlan & Kathy Crow and is an Adirondack Great Camp built in 1923 by Marjorie Merriweather Post, founder of General Foods. Considered a "rustic retreat", it consists of
68 buildings, including a fully staffed main lodge. It was one of the largest Adirondack camps and possibly
the most elaborately furnished. It is located on 100 acres near Saranac Lake, New York. The property is on the National Register of Historic Places. The iconic boathouse became the focal point for branding the estate. Being the third owners, Harlan requested incorporating each date the estate was purchased.
BRAND SYMBOL
INSPIRATION:
Historic boathouse